The Woo co-founder said: “I am confident that DUS acquisition will help accelerate our outreach to Indians globally.
“While originally designed for India alone, we quickly realized that our platform had a global appeal and was already favored by Indians internationally to form a strong connect back to their homeland.” DUS was co-founded by Indian-Canadian comedian and You Tube personality Jus Reign, who will “continue to promote DUS’s mission” by promoting Woo through his online audience.
The move sees Woo, which was founded in 2014 and has been downloaded 4m times, looking to expand into the US market as part of a “major global push”.
And the two companies have now signed an agreement for Woo to acquire DUS in an all-cash deal for an undisclosed amount.
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